Craft the Perfect Trade Show Swag Bag

Feb 26, 2023

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...

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Branding 101: Let’s Talk Logos

Sep 2, 2022

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

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How to Create Buzz Around a Launch With Promo Products

Aug 26, 2022

So, you're launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch ...

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6 Retro Products That Are a Blast From the Past

Apr 22, 2022

No matter what decade you think of when you think of “retro products”, you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business c...

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What Makes Gen Z Tick?

Jan 23, 2022

It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...

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8 Graphic Design Mistakes to Avoid

Jan 16, 2022

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

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Lead a Healthier Lifestyle With These 6 Promotional Products

Nov 18, 2021

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

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6 Hot Sauces Sure to Blow Your Socks Off

Nov 11, 2021

Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles...

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Your Guide to Drinkware

Oct 13, 2021

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your b...

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Yes, There's a Difference: Everything You Need to Know About Pens

Jun 5, 2021

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can ...

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6 Things You're Missing out on by Not Using Promotional Products

Apr 30, 2021

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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Reusable vs. Disposable Items

Feb 17, 2021

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cu...

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Generation Z vs. Millennials: What’s the Difference?

Feb 10, 2021

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...

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Your Guide to Promo Hats

Jan 27, 2021

A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...

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Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Jan 13, 2021

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

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Take it To-Go: 8 Restaurant Takeout Essentials

Nov 1, 2020

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are ...

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It's Party Thyme: 7 Products for Plant Lovers

Sep 19, 2020

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...

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Your Brand Is Your Business - Market It!

Sep 11, 2020

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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Using Customer Profiles to Find the Perfect Promo Products

Aug 28, 2020

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

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Sustainability & Environmental Responsibility: Why it Matters

May 26, 2020

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

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A Quick Guide to Promotional Bags

Apr 27, 2020

Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products – an...

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Our Top 10 Favorite Eco-Friendly Products

Apr 20, 2020

Sometimes it's good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The products...

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How Promo Products Can Tell Your Brand's Story

Mar 15, 2020

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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Case Study: Thank You for Spooning

Feb 7, 2020

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to adverti...

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6 USA-Made Products Especially for Kids

Sep 30, 2019

Who didn't enjoy getting to dig through the prize basket after a trip to the dentist or the bank? It's a fact – children love giveaways. Get your brand, school, or organization in front of bo...

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How to Put Together an Onboarding Kit

Jul 6, 2019

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

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6 Things You're Missing Out on by Not Using Promotional Products

Apr 19, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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Case Study: This Promotional Product is in the Bag

Apr 4, 2019

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

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Relax and Unwind With These 10 Promo Products

Nov 12, 2018

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you've had back to back meetings or you've had a stressful travel week. Whatever the case, nothing h...

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Branding 101: What Makes a Brand Powerful

Oct 15, 2018

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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4 Steps to #Winning Social Media

Aug 26, 2018

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across t...

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5 Invaluable Marketing Books to Help Grow Your Brand

Aug 19, 2018

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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Graphic Design Terms Everyone Should Know

Aug 4, 2018

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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16 Ways Color Affects Your Branding and Marketing

Jul 28, 2018

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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